CDC’s 2016 Tips Campaign Recruitment

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We are beginning our ad participant recruitment efforts for the 2016 Tips From Former Smokers (Tips) campaign and would greatly appreciate your help to broadly share this information. Similar to previous Tips campaigns, we are conducting a national search to identify people who experienced smoking-related health problems and are willing to share their compelling stories.

 

We have developed the following 2016 Tips campaign recruitment materials and tools we hope you will find useful:

 

  • A letter signed by me with detailed information about our recruitment criteria
  • A sample e-mail for use by you and your colleagues (attached)
  • Two sample newsletter articles (attached)
  • Social media materials
    • Two Facebook images and sample posts and tweets (attached)
    • Both high- and low-resolution recruitment buttons and banners (attached) that your organization and partners can place on your respective Web sites
  • Links to recruitment flyers for the various conditions we are recruiting for, all of which are listed below

 

For more information, please visit the 2016 Tips recruitment Web site at www.joincdctips.com

Sincerely,

 

Timothy McAfee, MD, MPH

Director, Office on Smoking and Health

National Center for Chronic Disease Prevention and Health Promotion

Recruitment Letter from Dr. McAfee

Tips 2016 Sample Recruitment Partner Email

Tips 2016 Recruitment Partner Newsletter

Tips 2016 Social Media Content

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Recruitment Banner high res

 

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